Wednesday, January 20, 2010

[01.19.2010] SNSD for SBS's 20th Aniversary & New Logo


SNSD has been chosen for broadcast company SBS’ new logo/theme song.

To celebrate 20 years since SBS was founded, they decided to create a new logo song, which is to be played between programs and they chose none other than SNSD. The new song is based around their new slogan/catch phrase “Look at tomorrow (내일을 봅니다).”

SNSD recorded many variations of the logo song in 15s, 20s, and 30s in both choral and rock versions. And depending on the program, the proper variation of the song will be played to match accordingly.

An SBS rep stated:

“The chord and harmony that the 9 members of SNSD create was a perfect match for SBS’ new catch phrase, so we worked together.”

SNSD really has a sweet angelic sound and in this case, I couldn’t think of a better match for SBS’ new logo song. It’s very light and cheery.

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cr. Allkpop

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